Based in Groningen · Working internationally

Tinsights, websites, software en apps
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E-commerce

E-commerce built for selling and running the shop.

A shop is only finished when orders, stock and administration also add up. Not when the catalogue looks good.

Tinsights builds shops and product systems around how you sell: B2C, B2B, unusual pricing, or a catalogue that hangs off existing software. Not a standard storefront with only a theme.

If you mainly need a simple catalogue, we will say so. If checkout, stock or B2B pricing drive the work, custom belongs in the shop.

Selling and the operation behind it

At the front

Catalogue, search, cart, checkout and accounts a customer understands.

  • Product catalogue
  • Checkout and payments
  • Customer accounts
  • Usable on mobile

Behind the shop

Orders, stock, shipping and figures that mean something.

  • Order flows
  • Stock integrations
  • Shipping
  • Analytics

What we deliver

The shop as a system, not a window display.

  • CatalogueProducts, variants and filters that match your range.
  • Checkout and paymentsA pay path that matches your payment methods.
  • B2B where neededSign-in, different prices, minimum orders or quotes.
  • IntegrationsStock, accounting or fulfilment, so nobody retypes.
  • AutomationConfirmations, status updates and tasks that now run by hand.
  • PerformanceCatalogue and checkout pages that stay fast as you grow.

Use cases

Not only a generic webshop.

  • B2B sales

    Customers order at their price, on their terms.

  • Stock from another system

    The shop shows what is actually there, not a separately kept list.

  • Products plus custom quote

    Configure part of it, request the rest.

How we work

The order path first.

  1. Sales model

    Who buys, how prices work, what must happen after payment.

  2. Flows

    Catalogue, checkout, order, shipping, administration.

  3. Build and connections

    Shop, payments and the systems around them.

  4. Launch and care

    Hosting, updates and changes to range or rules.

Capacity

What the engineering involves.

  • Catalogue logicVariants, stock rules and visibility per customer.
  • PaymentsConnection to the provider you already use or need.
  • IntegrationsAccounting, WMS or CRM through APIs.
  • MeasurementCheckout and campaigns can be followed.

Related work

We do not have a public webshop case here. Recent public projects are mostly business websites. We discuss e-commerce from your order process.

Questions

Do you build on Shopify or WooCommerce?

Not as a default answer. Sometimes an existing platform is enough. If pricing, B2B or connections strain the platform, we build the shop as custom work.

Can you take over an existing shop?

Yes. We look at catalogue, checkout, connections and what customers already expect. Then we improve or replace it in a controlled way.

Do you also run Google Ads for a shop?

Yes, if the shop and the measurement are sound. Ads without a working checkout or tracking solve little.

Want a shop the office can keep up with?

Tell us how you sell now and where orders get stuck. That is where scope starts.